Software Engineering activities are split between ones that provide direct value to customers in the short-term and ones that indirectly benefit customers in the long-term. It is important to have a good balance of both in order to ensure the long-term viability of Software Engineering work and continuously offer maximal value to customers. The best Software Engineers out there are those who have mastered the skill of balancing short-term direct-value activities with long-term indirect-value activities.

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